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Ticomix Home >> Customer Relationship Management >> CRM Software >> GoldMine Software >> GoldMine Case Studies
GoldMine CRM Software Case Studies
MercyCare Health Plans Taps Rich Sales Data, Competitive Edge with GoldMine Upgrade
Organization: MercyCare Health Plans
Industry: Insurance
Product: GoldMine Corporate Edition
Business Benefits:
- MercyCare captures rich sales data, allowing for pipeline visibility.
- In minutes, the sales team runs reports to analyze specific sales activities and results.
- Sales representatives can locate records in seconds.
- MercyCare makes better decisions about where to apply resources, which ultimately enhances sales.
Organization: Cochrane Compressor Company
Industry: Distribution
Product: GoldMine Corporate Edition
Business Benefits:
- With custom-built employee, prospect, and customer reports, employees have reduced time spent on reporting by 20 - 25%.
- Time saved on administrative tasks allows sales reps to visit 2 - 3 more accounts each week resulting in more closed deals.
- Centralized customer information and tailored macros has given customer service the ability to improve service response times by over 30%.
Organization: Walk4Life
Industry: Fitness
Product: GoldMine Corporate Edition
Business Benefits:
- Walk4Life reduced the time to ship each order from 2 - 3 days down to same-day shipping.
- The company has grown sales continuously the past three years.
- The company enjoyed 25 - 30% return on investment (ROI) for a
mailing campaign sent to 35,000 tradeshow attendees with their GoldMine
system automating every step of the process.
- Walk4Life stays operationally lean. All new employees have joined
in sales and customer service rather than in back-office positions.
- With GoldMine reporting, the sales manager can forecast expected
sales, which in turn lets the company reduce its on-hand inventory.
- Walk4Life scored high marks in a recent customer survey, and its
wall of testimonials from customers continues to grow at a fast clip.
GoldMine Opens Doors to New Niche Markets, Relationship-Based Sales at R&R Insurance
Organization: R&R Insurance Services
Industry: Insurance
Product: GoldMine Corporate Edition
Business Benefits:
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Marketing can quickly get mailings out the door, monitor follow up, and fully support the progress of its agents, all with GoldMine’s help.
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The ease and speed of launching direct marketing campaigns means R&R follows through with significantly more campaigns than before.
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R&R can easily import direct marketing lists into GoldMine, allowing the company to better target potential clients and niche markets.
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By closely monitoring the salescycle and reporting, R&R helps agents identify qualified prospects, problem solve, and fine tune campaigns for increased sales.
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nationwide.
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